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"Strong leaders engage people's hearts. They build ever-deeper passion and commitment. The key leadership word is "care." When we care about our work, we will often be harder on ourselves than anyone else would dare to be. When we really care about the customers we serve, we'll go out of our way to ensure that each "moment of truth" (contact with customers) is as positive as we can make it. When we care about making our organization successful, we'll go above and beyond our job to do whatever it takes to be part of a winning team. When we care about our products or services, we'll do whatever it takes to continue feeling proud of what we do." |
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